Brussels — BIR has announcen the creation of a special committee for companies exhibiting at BIR conventions. The Exhibitors Committee will give a voice to those BIR members who have been, or intend to be, exhibiting their products and services at BIR events. With a growing number of interested companies clearly recognising the advantages and extraordinary visibility stemming from such an initiative, BIR leadership has decided to provide a forum for exchange and direct input with regards to the choice of exhibition space at future BIR convention venues.
After the creation of the committee in June 2014, a first meeting took place at the recent BIR Convention in Paris. Rolf Gren of Pallmann Group was appointed chairman and will be in direct contact with the BIR Convention Committee, where he will also have a representative seat.
Rolf Gren is an experienced businessman with a track record of senior positions in the Swedish Electrolux Group and for the last eight years in the recycling industry. Currently, he is serving as Senior Executive Vice-President for the Pallmann Group as well as General Manager for Pallmann Industries based in Clifton, New Jersey (USA). Rolf Gren is also involved in the group’s China business as President of Pallmann Company in Beijing. Since he is also in charge of Corporate Marketing for the whole of Pallmann Group, his knowledge and understanding of an exhibitor’s needs and wishes predestine him for the role as Exhibitors Committee Chairman.
Source: Bureau of International Recycling (BIR)